Software system to collect points for managing
customer relationships. It notes customers’ data and
tracks their buying behavior for customizing the right
campaign for each customer. The system then has
all information analyzed by AI for their behavior and
preferable promotion and marketing activity. This can
help in reducing work processing costs, measuring
marketing campaign competency, searching for
prospects and identifying lapsed customers so the
shop can offer them a win-back campaign to bring
them back.